The TAM Charity Ride is our annual European cycle event which brings the wealth and asset management community together to support worthwhile causes. We aim to support small innovative charities who are less widely known, helping to raise the awareness and funds they desperately need to carry out the incredible work that they do for their deserving beneficiaries.
In 2015 we launched our You Give We Give initiative with a bike ride from London to Paris. A team of 6 TAM colleagues invited 4 industry friends to join them in their endeavor, and the 10 riders embarked on the 3-day, 300km cycle challenge. We were blown away by the support from our industry - we raised over £10,000 for charity and received many requests from friends and colleagues to join the next event.
Fast forward to today. We now host 100 riders of all cycling abilities and have tackled a variety of European cycling routes, including London to Brussels and Brussels to Amsterdam, led by our chief investment officer James Penny. To date, the TAM Charity Ride has raised over £188,000 for a variety of small charities, such as AfriKids, HEART UK, Waterloo Uncovered and Winston’s Wish.
The TAM Charity Ride 2025 will be held on Thursday 31st July to Sunday 3rd August 2025 and will take cyclists on a beautiful 3-day, 360km cycle route from Brussels to Paris. Whether you ride a bike every day or have never ridden a bike before but would like to take part then we’d love to hear from you.
Registrations for our 2025 event are now open! Riders are chosen on a first come first serve basis, so please get in touch with Stephanie as soon as possible to confirm your interest: stephanie.barkway@tamassetmanagement.com
